Tag Archives: Doug Moody

How Beer Gave Us Civilization (or at Least Helped)

 

Blues-Alley-Doug-at-the-bar(w)

Published March 17, 2013 in the New York Times
By Jeffrey P. Kahn

Human beings are social animals. But just as important, we are socially constrained as well.

We can probably thank the latter trait for keeping our fledgling species alive at the dawn of man. Five core social instincts, I have argued, gave structure and strength to our primeval herds. They kept us safely codependent with our fellow clan members, assigned us a rank in the pecking order, made sure we all did our chores, discouraged us from offending others, and removed us from this social coil when we became a drag on shared resources.

Thus could our ancient forebears cooperate, prosper, multiply — and pass along their DNA to later generations.

But then, these same lifesaving social instincts didn’t readily lend themselves to exploration, artistic expression, romance, inventiveness and experimentation — the other human drives that make for a vibrant civilization.

To free up those, we needed something that would suppress the rigid social codes that kept our clans safe and alive. We needed something that, on occasion, would let us break free from our biological herd imperative — or at least let us suppress our angst when we did.

We needed beer.

Luckily, from time to time, our ancestors, like other animals, would run across fermented fruit or grain and sample it. How this accidental discovery evolved into the first keg party, of course, is still unknown. But evolve it did, perhaps as early as 10,000 years ago.

Current theory has it that grain was first domesticated for food. But since the 1950s, many scholars have found circumstantial evidence that supports the idea that some early humans grew and stored grain for beer, even before they cultivated it for bread.

Brian Hayden and colleagues at Simon Fraser University in Canada provide new support for this theory in an article published this month (and online last year) in the Journal of Archeological Method and Theory. Examining potential beer-brewing tools in archaeological remains from the Natufian culture in the Eastern Mediterranean, the team concludes that “brewing of beer was an important aspect of feasting and society in the Late Epipaleolithic” era.

Anthropological studies in Mexico suggest a similar conclusion: there, the ancestral grass of modern maize, teosinte, was well suited for making beer — but was much less so for making corn flour for bread or tortillas. It took generations for Mexican farmers to domesticate this grass into maize, which then became a staple of the local diet.

Once the effects of these early brews were discovered, the value of beer (as well as wine and other fermented potions) must have become immediately apparent. With the help of the new psychopharmacological brew, humans could quell the angst of defying those herd instincts. Conversations around the campfire, no doubt, took on a new dimension: the painfully shy, their angst suddenly quelled, could now speak their minds.

But the alcohol would have had more far-ranging effects, too, reducing the strong herd instincts to maintain a rigid social structure. In time, humans became more expansive in their thinking, as well as more collaborative and creative. A night of modest tippling may have ushered in these feelings of freedom — though, the morning after, instincts to conform and submit would have kicked back in to restore the social order.

Some evidence suggests that these early brews (or wines) were also considered aids in deliberation. In long ago Germany and Persia, collective decisions of state were made after a few warm ones, then double-checked when sober. Elsewhere, they did it the other way around.

Beer was thought to be so important in many bygone civilizations that the Code of Urukagina, often cited as the first legal code, even prescribed it as a central unit of payment and penance.

Part of beer’s virtue in ancient times was that its alcohol content would have been sharply limited. As far as the research has shown, distillation of alcohol to higher concentrations began only about 2,000 years ago.

Today, many people drink too much because they have more than average social anxiety or panic anxiety to quell — disorders that may result, in fact, from those primeval herd instincts kicking into overdrive. But getting drunk, unfortunately, only compounds the problem: it can lead to decivilizing behaviors and encounters, and harm the body over time. For those with anxiety and depressive disorders, indeed, there are much safer and more effective drugs than alcohol — and together with psychotherapy, these newfangled improvements on beer can ease the angst.

But beer’s place in the development of civilization deserves at least a raising of the glass. As the ever rational Ben Franklin supposedly said, “Beer is living proof that God loves us and wants us to be happy.”

Several thousand years before Franklin, I’m guessing, some Neolithic fellow probably made the same toast.

Jeffrey P. Kahn, a clinical associate professor of psychiatry at New York-Presbyterian Hospital, is the author of Angst: Origins of Anxiety and Depression.

 

 

Posted in Beer, News | Tagged , , , | Comments Off

Chick Corea & Béla Fleck Duet Concert and North Coast Beers in Milwaukee

Chick-Corea_web

Tuesday, April 2nd: It’s going to be a splendid evening in Milwaukee! Chick Corea and Bela Fleck are performing their Duet Concert at the Marcus Center for Performing Arts and North Coast Brewing is pouring hand-crafted ales before the concert. Who could ask for anything more: great performers, remarkable music and award-winning beer!

Bela-Fleck(w)

Chick Corea and Béla Fleck are two of the most gifted improvisers in the world. Pianist Corea, winner of 20 Grammy® awards, has attained living legend status after four decades of unparalleled creativity and a staggering artistic resume. Banjo virtuoso Fleck, winner of 15 Grammy® awards and founder of the Flecktones, crosses many musical genres, from bluegrass to jazz to classical to everything in between. The two musicians have joined their adventuresome and formidable talents with the Duet concert tour.

North Coast Brewing is delighted to pour beer prior to the concert in an event free to concert ticket holders. The audience will get to taste our renowned Brother Thelonious Belgian Style Abbey Ale, along with our other award-winning beers. The pouring begins at 7:00 and the concert starts at 8:00, both in Uihlein Hall at the Marcus Center.

 

Posted in Beer, Brother Thelonious, Events, Jazz, Press Release | Tagged , , , , , | Comments Off

A Look at What an Awesome Beer Drinker Looks Like

DC-Team(w)

Team North Coast Brewing Company at the 2013 Craft Brewers Conference in Washington D. C.

By Carl Pierre as reported in The Daily Brew
March 27, 2013

The 2013 Craft Beer Conference is in full swing here at the Washington Convention Center, and with the country’s greatest brewers congregating under one roof, you better believe that some pretty interesting insider knowledge is getting passed around. One of the more interesting lectures I had the privilege of attending during today’s conference sessions was “The Who, What, Where, When and How of the Craft Beer Consumer,” a discussion led by Danny Brager from the Nielsen Company on the relevant statistics and trends of the craft beer drinker.

Equipped with extensive Nielsen data on consumer and retail trends over the past few years, Danny provided some pretty compelling statistics and numbers that quickly painted the picture of who drinks craft beer in this country. Here are some of the more interesting figures from Danny’s lecture that caught my eye:

Upscale Beer: It’s What’s For Dinner – Upscale beer (i.e. craft beers) have experienced an overall surge in demand and consumption, and despite the higher pricing of the beer (like a bottle of Dogfish Head over a bottle of Bud), the craft beer segment has seen a massive growth in sales in the past four years that other segments of beer have not been experiencing
Young Folks Be Drinkin’ – Almost 1/3 of beer buyers have purchased a craft beer over the past 12 months, with Millennials representing 47% of the craft beer market (according to market research)
Check Out My Awesome Beer Collection Dude – Household penetration of craft beers has seen growth of 27% over the past four years, from 2008 to 2012
Why Do Craft Beer Drinkers Buy…Well, Craft Beers? – 50% of people polled in a study said they buy craft beers to experiment with flavors, 46% said they bought craft beers because they taste better (duh), and 40% said they enjoy the seasonal offerings that craft beers provide, while 36% of people polled said they buy craft beers as a treat for either a friend or themselves
Millennials make up 32.9% of the volume of craft beer consumers, and this demographic makes up 26.1% of the total adult population
Gen X’ers make up 23.9% of the volume of craft beer consumers, and this demographic makes up 18.7% of the total adult population
Boomers make up 34.6% of the volume of craft beer consumers, and this demographic makes up 37.0% of the total adult population
Men compose 71.9% of the volume of craft beer consumers, and compose 48.3% of the total adult population
Women compose 28.1% of the volume of craft beer consumers, and compose 51.7% of the total adult population
Ethnically, the ‘white’ demographic of drinkers make up 85.6% of total craft beer consumers, and compose 68.0% of the total adult population

 

Posted in Beer, Events, News | Tagged , , , , , | Comments Off

North Coast Beers & Claire Daly Quartet Share the Stage at D.C.’s Blues Alley

Daly-Quartet-in-Studio-web(3)

March 26 – 29 is an exciting time for NCBC. Our sales reps, along with President Mark Ruedrich and Vice President Doug Moody, will attend the Craft Brewers Conference & BrewExpo, along with 6,000 other craft brewing professionals, to share information, attend a wide range of seminars and immerse themselves in the world of breweries and brew pubs.

While in the nation’s capital, North Coast will present the Claire Daly Quartet at Blues Alley on Tuesday, March 26. Called the nation’s finest jazz and supper club by the New York Times, it’ll be a swingin’ night at Blues Alley with the Claire Daly Quartet performing selections from their latest CD “Baritone Monk” and five North Coast beers – Brother Thelonious, Old Rasputin, PranQster, Le Merle and Scrimshaw – sharing the spotlight. Fifty percent of beer sales from this evening will be donated to the Thelonious Monk Institute of Jazz.

 

Posted in Beer, Brother Thelonious, Events, Jazz, Press Release | Tagged , , , , , , | Comments Off

Baritone Monk CD Number 9 on Jazz Week Charts

Baritone Monk CDBaritone Monk by The Claire Daly Quartet, the album that we produced last autumn, is now number nine on the Jazz Week charts!

Click here to read about the album and listen to sample tracks.

Click here to purchase the album and support Jazz education.

Posted in Brother Thelonious, Jazz, News | Tagged , , , | Comments Off

We’re Proud to Announce the Release of Baritone Monk: The Claire Daly Quartet, A CD Benefitting Jazz Education

Baritone Monk CD Front

We’re proud to announce the release of our new CD, Baritone Monk: The Claire Daly Quartet performing the music of Thelonious Monk, featuring Claire Daly on baritone saxophone, flute, and vocals; Steve Hudson on piano; Peter Grant on drums; and Mary Ann McSweeney on bass. 100% of sales proceeds from the CD are donated to the Thelonious Monk Institute of Jazz to further international Jazz education programs.

Click here to listen to music clips from the CD
Click here to purchase online

“Claire Daly’s marvelous tribute to Monk’s music reminds us of that special affinity, of Monk’s penchant for the lower frequencies and the big, full sound he expected from his ensemble. Monk’s music is notoriously difficult, though you wouldn’t know it from this recording. Daly’s superb quartet combines a mastery of Monk’s less-recorded repertoire with the casual joy of a jam session. Pianist Steve Hudson avoids Monkish clichés, displaying his own unique style to great effect. Bassist Mary Ann McSweeney plays with a profound sense of melody, swing, and harmonic imagination, and unlike so many young bass players she is not afraid to explore the instrument’s lower register. Peter Grant, a long-time Daly collaborator, gives the band its driving pulse but with a subtlety that allows all voices to be heard. Finally, there is Claire Daly, whose breadth of styles, enormous tone, and distinctive phrasing place her among the very best of contemporary baritone players.”
—from the liner notes by Robin D. G. Kelley, author of Thelonious Monk: The Life and Times of an American Original (2009)

Your support of this CD supports Jazz education. Click here for a printable version of this flyer.

Posted in Brother Thelonious, Jazz, News, Press Release | Tagged , , , , , | Comments Off

North Coast Brewing Goes to Sweden

Here’s a flash slideshow from our trip to meet the people who are making North Coast Brewing happen in Sweden!

Posted in Brother Thelonious, Red Seal Ale, Sweden | Tagged , , , , | Leave a comment