Making the World a Better Place, One Pint at a Time
Jennifer Owen

Jennifer Owen – Chief Executive Officer / Chief Finance Officer

Jennifer joined North Coast Brewing as Controller in 2018. After her promotion to CFO in 2019, she took on management of financial reporting, banking relationships, internal controls, insurance, budgeting, information technology, and human resources. As a CPA, she brings years of notable experience in accounting as well as project management and grant writing skills to her role as Chief Executive Officer/Chief Finance Officer.

“It’s an honor and privilege to work for an organization focused on social responsibility and community, and to continue supporting North Coast Brewing’s ongoing growth and success.”

Jennifer’s favorite North Coast beer is Brother Thelonious – “A smooth, delicious comfort-food-of-a-beer, and it also feels good to know proceeds from sales support music education for kids.”

Sheila Martins

Sheila Martins – Vice President of Admin and Operations

Sheila has been an integral part of the brewery since 1995. She manages the bridge between North Coast Brewing’s sales and production.

Sheila is a graduate of Santa Clara University where she majored in History and minored in English. She furthered her education at Cal Poly, San Luis Obispo where she earned a Secondary Teaching Credential. She often says how her experience in the classroom has helped her in her current position. In her off time she enjoys reading, gardening and baking.

Sheila’s favorite North Coast beer is Scrimshaw “Always my go to. It was the first beer I had after giving birth.”

A picture of Chris Hudson wearing a jacket and tie

Chris Hudson – Vice President of Sales

Joined North Coast Brewing Co. in March of 2022

Hudson was drawn to NCBC’s work as a certified B Corp to be a good steward of the planet, such as NCBC’s partnership with nearby Fortunate Farm supporting NCBC’s Zero Waste efforts while fortifying the soil at the farm. By composting the spent grain, hops, and yeast slurry generated in the brewing process, beer waste is improving the soil which grows food from farm to table.

Hudson’s experience selling North Coast beers started in Portland, Oregon in the early 1990s at Admiralty Beverage. Red Seal Ale was one of his favorites back then and still has a special place in his heart.


Chuck Martins

Chuck Martins – Brewmaster

Chuck began homebrewing beer in 1982 and joined the North Coast team in 1992.  Initially hired as a bartender, he was soon asked to take a shift manager’s position at the Company’s restaurant before landing his boots in the brewhouse – his dream job – in 1993. Chuck’s engineering studies at Cal Poly San Luis Obispo have served him well over the decades, from the initial installation of the production brewery at 455 N. Main St. in 1994 through the ensuing years of build-out. Recent years’ efforts have focused on squeezing more production capability into our 10,000 square foot brewing and packaging facility. Chuck is also a graduate of the Krenov School of Fine Woodworking at Mendocino College.

Chuck’s favorite North Coast beer is PranQster, but it “changes as the hands on the clock go round.”

Carolyn Lindsay

Carolyn Lindsay – Human Resources Director

Carolyn started working at NCBC in 1999 as a part-time retail sales clerk. Her time in the store did not last long as we learned of her considerable experience in administration and management.  Combined with her passion for people, she quickly became the rock in Human Resources that we all rely upon. Her husband, Mark, has been working as a Cellarman in our Brewhouse since May of 2002.

Carolyn’s favorite North Coast beer is Red Seal Ale and has been since the early 90s. It is a beautiful copper-red color and has a wonderful balanced hop flavor.”

Debra De Graw

Debra De Graw – Director of Marketing

Born and raised in Los Angeles, Debra earned her BA in Journalism from the University of La Verne. She also studied event planning, fine arts, and marketing.

Debra joined the NCBC team in April 2015 as Director of Retail after running the Mendocino Coast Chamber of Commerce and Mendocino County Film Commission for 12 plus years. She has represented the Brewery on the Mendocino County Tourism Council and the Visit Fort Bragg Committee. In recognition of her broad experience, she was promoted to Director of Marketing in March 2020.  She enjoys spending time with her fiancé Ray, their three dogs, digging in the garden, and sketching ideas in her She Shed.

Debra’s favorite North Coast beer is Laguna Baja, which represents her love for the California Grey Whales and Mexican Food.

Matt McCay

Matt McCay – Southern United States Sales Director

Matt recently celebrated 5 years with North Coast and everyday continues to strive to take this already great brewery to a higher level with innovation, hard work, integrity, passion and love for the beer business.

With over 16 years’ experience in the business: 4 of which on the distributor side starting as a humble merchandiser before moving over to the supplier side, Matt has worked his way up through all aspects of the trade.

Matt considers his family to be his greatest achievement and spending time outdoors with them in sunny San Diego, or anywhere on the water, is his absolute favorite thing!

Matt’s favorite North Coast beer is Scrimshaw: “Clean, crisp, refreshing and a true crowd pleaser.”

Dan "Bully" Bollwinkel

Dan “Bully” Bollwinkel – Northern United States Sales Director

Celebrated 5 years with North Coast Brewing Co. in July of 2020

Bully – as he is affectionately known – holds a Bachelor’s Degree in Modern Literature from the University of California at Santa Cruz and a Master’s degree in Visual and Critical Theory from California College of the Arts: both highly useful degrees in the vast landscape of craft beer sales.  Telling the story of North Coast is Bully’s passion piece: from our involvement with the Marine Mammal Center, to our support of Jazz Education, to our partnership with Fortunate Farm. Bully counts a successful day on the job not only by how much beer he can sell but how he tangibly makes the world a better place by doing so.

Bully’s favorite North Coast beer is Red Seal. “In a world where everything is hazy, a tried and true single hop pale offers a CLEAR alternative!”


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